Last updated: July 27, 2026

1. Data controller

The controller responsible for personal information processed through velmara.shop is:

2. Information we collect

Depending on how you use the website, Velmara may collect:

• Identity and contact information, including name, email address, telephone number, billing address and delivery address.
• Order and transaction information, including products purchased, order value, payment status, returns and customer-service records.
• Technical information, including IP address, browser type, device information, cookie identifiers and website activity.
• Communications sent through email, website forms, live chat or chatbot support.
• Marketing preferences and consent records.

3. How we use personal information

Velmara may use personal information to:

• Process orders, payments, delivery, returns and refunds.
• Provide customer service and respond to enquiries.
• Maintain the security and proper operation of the website.
• Detect and prevent fraud, abuse and unauthorised transactions.
• Comply with accounting, tax, legal and regulatory obligations.
• Send marketing communications where an appropriate legal basis applies.
• Measure and improve website performance and customer experience.

4. Legal bases

Velmara processes personal information where processing is necessary to perform a contract, comply with a legal obligation, pursue a legitimate business interest that does not override your rights, or where you have provided consent.

5. Service providers and recipients

Personal information may be shared with service providers that support the store, including Shopify, payment processors, delivery carriers, customer-support providers, analytics providers, fraud-prevention providers, professional advisers and public authorities where legally required.

6. International data transfers

Some service providers may process information outside your country. Where required, Velmara relies on appropriate safeguards for international data transfers.

7. Data retention

Velmara retains personal information only for as long as reasonably necessary for order fulfilment, customer service, accounting, fraud prevention, dispute handling and legal compliance.

8. Cookies and similar technologies

The website may use essential cookies required for functions such as the cart, checkout, security and customer accounts.

Subject to the available choices or consent, the website may also use analytics, personalisation or advertising technologies.

You can manage available cookie choices through the cookie banner or privacy preferences displayed on the website.

9. Marketing communications

You may unsubscribe from marketing emails using the unsubscribe option in the message or by contacting Velmara.

Necessary service messages relating to an order or account may still be sent.

10. Your data-protection rights

Subject to applicable law, you may have rights to request access, correction, deletion, restriction, objection, data portability and withdrawal of consent.

To exercise a right, email contact@velmara.shop .

Velmara may request information reasonably necessary to verify your identity.

11. Complaints

You may contact Velmara first so the concern can be reviewed.

You may also submit a complaint to the Spanish Data Protection Agency or another competent supervisory authority.

12. Security

Velmara uses reasonable organisational and technical measures intended to protect personal information. No online system can be guaranteed completely secure.

13. Children's privacy

The website is not directed to children. Velmara does not knowingly request personal information from children who cannot lawfully provide it.

14. Changes to this policy

This policy may be updated when the store, services or legal requirements change. The revised version will be published on this page.

15. Contact information